Tip # 1: Pick the right point person for the site.
Parishes sometimes try to run their website by committee. This breaks down quickly because there is no one person that is known for being the liaison for the site, and priests and parishioners don’t know where to turn when content needs to be added or there’s a technological issue. The point person can be tasked with maintaining the records of such things as ownership, account usernames, privileges and inventories.
The parish council and/or priest should look for someone who: has time and energy, knows enough about websites to run one (but not necessarily the techie guru of the parish), is consistent and known for following through with his/her commitments, and has a good relationship with the priest, church secretary and parish council. More than some parish jobs, this is one requires a steady babysitter. Nothing makes a parish look sleepier than a website featuring Pascha photos that are three years old, or service information that’s inaccurate.
Tip # 2: Pick the right system for the site.
Parishes always have limited budgets, and it’s a shame when they overpay for their site, or get sucked in to an overly complicated system with more customization than is needed. Many free or very inexpensive platforms are quite adequate for a basic parish site, and they are generally designed with web beginners in mind. Even if a parish has an expert capable of building something fancy, that person may not always be available, so the site should be simple enough that the priest or the Khouria can take over basic maintenance if necessary.
The bottom line? A simple site that works and stays up-to-date is more impressive than a fancy site that doesn't.